Jake Shapiro of Public Radio Exchange is giving a lunchtime talk at the [Harvard] Berkman Center about how PRX is making it easier for creators of radio programming to get their stuff found and picked up by non-commercial radio stations. ΒΆ PRX sits between stations and producers. It's "a web-based service for digital distribution, peer review, and licensing of radio content." You upload content, and others can peer-review it. Then stations can download it and use it. Creators get royalties. PRX is a fair and transparent broker between producers and multiple stations. Jake says the market is ready for it because there's a desire for new voices, because people are concerned about commercial consolidation, and because we're getting used to new distribution paths. ... Link: Joho the Blog (David Weinberger).
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