Google, Microsoft and Yahoo are quietly developing new search tools for digital video, foreshadowing a high-stakes technology arms race in the battle for control of consumers' living rooms. ¶ Google's effort, until now secret, is arguably the most ambitious of the three. According to sources familiar with the plan, the search giant is courting broadcasters and cable networks with a new technology that would do for television what it has already done for the Internet: sort through and reveal needles of video clips from within the haystack archives of major network TV shows. ¶ The effort comes on top of Google's plans to create a multimedia search engine for Internet-only video that it will likely introduce next year, according to sources familiar with the company's plans. In recent weeks, Mountain View, Calif.-based Google has demonstrated new technology to a handful of major TV broadcasters in an attempt to forge alliances and develop business models for a TV-searchable database on the Web, those sources say. ... Link: CNET News.com.
Georgia Tech's Ramesh Jain comments on some of the technical aspects of this: "This is a very natural step for the Big Three search players. Brian Roberts of Comcast has been talking about search being a key product for his company and other cable and high bandwidth Internet service providers are not far behind. AOL has already bought a company in this space. So this game is getting hot. ... Link: Ramesh Jain weblog.
Also see In Search of Better Video Search. --Dennis