Walt Disney Co. is pulling the plug from MovieBeam — at least for now. ¶ The company plans to close its experimental video-on-demand service this week in all three of its test cities. Disney spokeswoman Michelle Bergman said the shutdown was necessary to upgrade systems as the company seeks potential partners to explore MovieBeam's "next phase." ¶ It is uncertain, however, when — or even if — the service will be relaunched. ¶ The decision comes nearly two years after Disney unveiled MovieBeam in Jacksonville, Fla., Spokane, Wash., and Salt Lake City in a bid to use television airwaves to create new revenue streams and establish a direct pipeline to consumers. ... Link: Los Angeles Times.