Terry Heaton writes: "... The networks and local stations are offering newscasts, sportscasts, weathercasts and a host of other "casts" via the podcast format and technology. And the BIG question is who will download and listen to them? If you're on the way to work and you want a newscast, well, we already have this thing called radio for that. If you've missed the evening news, but you sure wanted to
see hear what Ken and Barbie had to say, well, we already have this thing called a DVR. Okay, so let's say you're sitting a work and you want to get caught up with the news or the weather or the sports, well, we have this thing called the Internet, and it's very efficient. ¶ So who wants to download an MP3 newscast? Nobody. ¶ Terry, you're being cynical again. ..." Link: Donata Communications.
Terry's posts are must reading, but here's a piece of contrarian evidence. At Northwest Public Radio, we podcast the news stories produced by a consortium of public radio stations in the Northwest. It began in November and by about February 1st the number of requested pages for the RSS feed tied that of our home page and is now 42% larger. --Dennis