TVB has posted a DMA breakdown of cable and Alternative Delivery System (mostly satellite, but also MMDS, et al.) penetration. Interesting data. Broadcasters should note that because of dual subscriptions (cable + satellite) by a significant number of households, you can not just subtract these totals from 100% to get the number of over-the-air broadcast only households. Link: TVB. --Dennis
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Wednesday, 03 August 2005
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