From FMQB: "Arbitron has released its newest update for People Using Radio (PUR), with the latest fall ratings showing a slight uptick in the overall number for the first time since the spring of 2004. The fall average for persons 12+ was up to 14.3, up from 14.2 in the summer. The number had either declined or plateaued since the spring of '04, when it went up to 14.7 from 14.6 in the winter before. ..."
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