John Eggerton writes:
PBS is trying a little science experiment. ¶ The noncom programming service will announce Monday that it will, for the first time, stream a show online before it is available on-air. The move comes as the network explores program delivery on multiple platforms and looks to boost its online presence. ¶ PBS will stream pilots/specials for three potential new science series at PBS.org Jan. 1, then air them on member stations starting Jan. 3 and ask Web surfers and viewers to weigh in online with their favorite. ¶ Although the the effort is being dubbed in-house as "PBS Science Idol," the online vote will not actually be determinative. PBS will take the surfers’ top vote getter into account along with other reseach in determining the winner, which will get a 10-episode slot in fall 2007 on member stations. ...
Link: Broadcasting & Cable.
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