Nine months ago, I wrote a post titled, Is our future held hostage to craft?, contrasting observations about contrasting television production paradigms on display at the PBS Showcase and the Beyond Broadcast conferences, which were held last year in close proximity. So I was particularly interested when I heard that Michael Rosenblum was going to keynote the Public Media 2007 conference now underway in Boston. Over the past two decades, the Mr. Rosenblum has been a key originator of video journalism techniques that redefine what's economically possible in video production and have enabled video to go more places and hear from more voices than were possible using the typical multi-person production crew paradigm.
Unfortunately, circumstances kept me from going to Boston, but I did get up at 5:30 a.m. yesterday here in the Northwest and caught the webcast of his remarks. The ebullient Mr. Rosenblum didn't disappoint, leaving behind a compelling vision of a "third way" of video production, far beyond cats swinging on a fan at YouTube but not the unsustainable economics of "big craft" television production, either. More importantly, he eloquently made the point that the expansion of opportunities for creativity and expression are inherent in new low-cost video production technologies -- a Gutenberg transformation. The conference sponsor, Integrated Media Association, has typically archived presentations and I presume that will happen with this one. Be sure to check it out when it's posted. Link: IntegratedMedia.org.
Update 24 Feb. 2007:
I'm told by KAKM's John Proffitt that Mr. Rosenblum agreed to let the video be posted. He also gave me a temporary link, but think I'll wait until it's at its permanent location so late-comers to this post aren't led astray.
Just for the record, since another correspondent seemed to question it, after over 37 years in the broadcasting business, I'm just as inculcated with the values of "big craft" as anyone. I was just trying to make the point that we need to embrace a wide range of craft from citizen media to big crew HD productions if our mission is to survive a decade. Relying only on "big craft" isn't sustainable and disenfranchises too many voices. --Dennis