Nico Flores, responding to a request to, "Describe the current trends in the media industry and where you see the industry moving over the next five years," writes:
... It is not just that old assumptions are being put into question: the very way in which we think about media and its assumptions suddenly looks suspect. In a world where the costs of physical delivery and inventory are negligible and content supply is virtually unlimited, basic concepts like ‘content’, 'promotion' and 'distribution’ no longer mean what they used to. Content producers find themselves undermined by widespread piracy and user-generated content; traditional promoters are increasingly rendered irrelevant by word-of-mouth; and the internet, which 'free-rides' on proprietary infrastructure, threatens to turn the old distribution business into one of mere disintermediated access. ...
Link: On Demand Media. Good article. --Dennis
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