Owen Gibson writes:
The UK's biggest social networking site yesterday announced partnerships with a string of broadcasters, including the BBC, Channel 4, Sky, ITN and CBS, in a move hailed as one of the most significant yet in marrying old and new media. ¶ Traditional broadcasters hope that distributing and marketing their programmes to Bebo's 40 million users will help them reconnect with the so-called "lost TV generation" of 13 to 24-year-olds who make up the social networking site's core audience. ¶ It will allow Bebo users to collect and curate clips from BBC programmes such as Doctor Who and EastEnders, behind-the-scenes MTV footage, ITN entertainment news and a host of other items within their own "Personal Video Profile", displaying them on their homepage and sharing them with friends. ...
Also see, TV clips made available on Bebo. Link: BBC News.
Also see Daniel Langendorf, Social networking site Bebo aligns itself with TV, film and music companies. Link: last100. --Dennis