Natalie Fonseca writes of Quincy Smith's presentation (he's president of CBS Interactive) at NewTeeVee Live:
... So what has Big Media learned? ¶ More than 80% of the volume in video today is clips, not full-length episodes. Even in Asia where broadband penetration and speeds outpace the U.S., the trend is still toward viewing clips. In CBS’ case, 80% of visitors to its Web site do watch full episodes, but the focus is on bringing in new customers by getting CBS content out to the masses where ever they are on the Net. Which is why CBS has over 285 partners helping to syndicate its content online. ...
Link: last100. --Dennis
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